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Doubling of sales for ORRI mandarin in 2018
Spain
Wednesday 18 July 2018
FJ
The mandarin ORRI has really conquered consumers, doubling its sales compared to the previous campaign.
The mandarin from Israel originallty, ORRI registered a double of its sales in 2018. The marketing totaled 52 000 tons of which a large part is cultivated in the province of Valencia.
In the province of Valencia the producers of the protected variety ORRI managed to commercialize in 2018 a total of 11 934 tons. That's 22.95% of the 52,000 tonnes sold this year of this Premium variety and a doubling of turnover compared to the previous campaign.
The total tonnage represents a 100% increase over the previous season which reached 26 000 tonnes.
This high-end variety has conquered consumers, easy-peel, few pips, characteristic sweet taste and skin of a beautiful intense color. In addition, Mandarin ORRI offers the longest commercial campaign on the market: 5 months, from December to May.
source : levante-emv.com
