The Orsero company has made the Giro d'Italia (Tour of Italy cycling)

Sponsor of white shirt (classification of best young) and at the initiative of tastings and games, Fratelli Orsero had maximum visibility to the general public who followed the cycling race.

The 97th edition of the Tour of Italy (9 May-1 June) included 21 stages where Fratelli Orsero distributed free bananas. In addition to these free tastings, the company organized every day in "Open Village" open to the public, various entertainments and fun activities for adults and children. The public was invited to post photos and share them on social networks (Twitter, Facebook).

This year, the company supported Oxfam against poverty in the world, with "Orsero fitghs for Oxfam" and this organization has made known to the public.