Asia Fruit Logistica partners gear up for September show

Business meet-ups have been organized across Asia to deepen its connections in key markets before the trade show’s return to Hong Kong on 4-6 September 2024. A “China Business Meet Up” will be held on 27-28 May at Shanghai World Expo Exhibition & Convention Center (SWEECC). It will be the final station in the roadshow series, following the success of earlier Business meet-ups in Jakarta (Indonesia), Mumbai (India) at Fresh Produce India and Bangkok (Thailand). “We’re delighted to partner with China’s top wholesale markets to organise this major industry gathering and we warmly welcome our partners and colleagues to join us as we gear up for Asia Fruit Logistica return to Hong Kong this September,” said David Axiotis, managing director of Global Produce Events, which organises Asia Fruit Logistica.

60 companies will showcase at Shanghai meet-up

The two-day event features an information-packed programme of talks and discussions on the fast-moving China market with esteemed industry leaders. Speakers include Peter Zhu senior vice-president of Pagoda, Jae Chun general manager of Driscoll’s Asia-Pacific, Amelia Li the marketing VP of Zespri for Greater China, David Smith the GM of Bloom Fresh China, Andy Zhang the market representative of Dole Food in Asia, Dani Geng product director at Joy Wing Mau, Marc Evrard the commercial director of BFV. Hear industry experts from top global companies share valuable insights on China market trends and the latest updates for the new season. Plus, find out what’s next for key fruit categories such as durians, blueberries and pears.