What Peruvian exporters of frozen avocados, mangoes and blueberries to China should know

The recent signing of phytosanitary protocols between Peru and China to export frozen products such as avocados, mangoes and blueberries represents an important step in Peruvian foreign trade. This agreement not only opens new doors for local exporters, but also brings challenges that must be faced to make the most of the opportunities.

China, with more than 1.4 billion inhabitants, is a growing market with a high demand for safe and quality food. This creates a favorable scenario for Peruvian exporters to expand their reach.

It is essential that Peruvian companies comply with the strict sanitary and phytosanitary regulations required by China. This includes the certification of processing plants, proper labeling and the correct use of additives. In addition, ensuring the cold chain throughout the export process is key to guaranteeing product quality, which requires investments in infrastructure and technology.

The government and the private sector must also work together to provide ongoing training to producers and exporters, helping them to meet the required standards. It is also crucial to develop marketing strategies that highlight the quality and benefits of Peruvian products, taking advantage of the growing preference in China for healthy and reliable food.

Collaboration between the public and private sectors will be essential to overcome logistical and regulatory challenges, as well as to drive innovation in the agricultural sector. The opening of this market for frozen products is an opportunity that should not be missed. With proper planning and effective execution, Peruvian exporters can consolidate their presence in China and contribute to the country's sustainable development.

source: lacamara.pe, agraria.pe

photo: ecosac.com.pe