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New concept for lettuces

France
Tuesday 17 April 2012

MD

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Packages of Fresh lettuce

Vergers de tours de Châteaurenard is launching a new marketing concept for lettuces.

Salade Fraîche Coupe (Fresh Salad Cup) is aimed at restaurants as well as consumers. The lettuce can be mixed or from a single variety - washed and 

cut, packed in trays in packages ranging from 200 grams to 1 kg.

The marketing for this new concept is scheduled for May 1.

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