Asparagus Priméale appear

Priméale is a major player on the French market of asparagus, the brand sells 90% of Asparagus of the Landes.

Priméale launches a wide poster campaign to remind that asparagus season is short and should be enjoyed now. The campaign will reach 25 million contacts on the display period.

From April 29 to May 5, the posters will be present on the most major roads, especially in Caen, Nantes, Bordeaux, Lyon, Toulouse. Animations also towards wholesalers, restaurateurs and retailers on the Rungis, strategic place for the marketing of asparagus.

Asparagus Priméale are available in store: in boots (500g, 1kg), in freshness bags (500g, 750g, 1kg), in trays (500g) or bulk packages of 2kg and 5kg.