The Turkish Citrus Promotion Group competing at the Gold Print Awards
Turkey
Tuesday 04 April 2017
MLK
It is the Russian media groups which organize each year the Gold Print Award, which can be considered as the Oscar of Communication in Russia.
This year the advertising campaign prepared by Global Connection for the Turkish Citrus Promotion Group in Russia was selected by the Russian media to participate in two different nominations in the same category as major food groups such as Coca Cola, Apple , Heineken, Nestlé and Univlever, who have devoted significant budgets to their advertising campaigns. The first branch will be advertising in the food sector and the second "the most successful brand this year". 15 oscars will be distributed in different branches.
The participation by itself is already a great success for the group of promotion of citrus fruits, allowing to bring awareness to the Turkish products when the crisis between Russia and Turkey was raging. The President of the Union of Mediterranean Exporters, Ali Kavak asserts that the most important market for Turkish citrus fruits is Russia and that it is therefore extremely important for exporters to continue their promotional activities tirelessly.
The result of the competition will be announced on Thursday, April 6th.
Source : Le journal Hürriyet