Salads DimmidiSì speak Russian
Russia
Wednesday 17 July 2013
FJ
On a market where local competition is weak, salads DimmidiSì carve the lion's share.
The ready for use Italian salads will conquer Russia.
The Italian group La Linea Verde is one of the industry leaders of the dishes and salads ready-to-use. Under DimmidiSì brand its products are present in the main European distributors. The company has six production sites (four in Italy, one in Spain, one in Austria) and annually produces 160 million bags of salads.
The Italian group entered the Russian market where it works in partnership with Vegetoria, a local producer and importer based between Moscow and St. Petersburg. The field of salad packed, perceived as a symbol of social status, exploded a few months in Moscow.
Are available on the Russian market, "Sinfonia Floreale" 125 gr and "Classica Italiana" 150 gr. The company plans to export other products, such as its fresh soups and drinks.
source : geosquare in