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Tasmanian cherries to debut in the US
New Zealand
Friday 25 January 2008
The first major shipment of Tasmanian cherries to the US has been sent this week, following a successful trial in 2007.
The first of three sea freight containers carrying Tasmanian cherries has left for the US this week, with the 20 pallets expected to hit US supermarket shelves in three weeks time.
The move to ship the cherries, worth an estimated A$230,000 (€136,000) per container, follows the successful trial of an experimental shipment to the US during the previous season, reports The Mercury.
Lucy Gregg, chairwomen of the Stone Fruit Council of Tasmania, said: "With our volumes increasing, we're going to need significant programmes like this one being set up in America."
Mrs Gregg added that the use of sea freight should prove advantageous, as it offers a more controlled environment than the traditional method of airfreight.
The first of three sea freight containers carrying Tasmanian cherries has left for the US this week, with the 20 pallets expected to hit US supermarket shelves in three weeks time.
The move to ship the cherries, worth an estimated A$230,000 (€136,000) per container, follows the successful trial of an experimental shipment to the US during the previous season, reports The Mercury.
Lucy Gregg, chairwomen of the Stone Fruit Council of Tasmania, said: "With our volumes increasing, we're going to need significant programmes like this one being set up in America."
Mrs Gregg added that the use of sea freight should prove advantageous, as it offers a more controlled environment than the traditional method of airfreight.
