Year-round pea and French bean supply to Canada built on Guatemala-Peru production model
VU
The supply programme combines production from two countries with different harvest windows to maintain consistent availability for retailers and foodservice operators throughout the year.
FairFruit is expanding its supply of peas and French beans to Canada and is using the CPMA Convention & Trade Show 2026 to build new partnerships with buyers in the country. The company aims to provide consistent vegetable supplies throughout the year by combining production from Guatemala and Peru.
The supply model is based on complementary growing seasons. Guatemala produces vegetables mainly from November to April, while Peru covers the period from May to November. This approach allows the company to maintain steady volumes and avoid seasonal supply gaps for Canadian retailers and foodservice operators.
FairFruit’s export portfolio includes conventional and Fairtrade-certified French beans, peas, brassicas, and coloured carrots. The company manages production from the field to packing and shipping, using strict quality and food safety standards and maintaining cold chain conditions during transport.
Canada is seen as a logical next step in the company’s international expansion after building stable business in the United States and Europe. The country’s large urban population and developed retail sector create demand for reliable year-round vegetable supplies. Eastern Canada, particularly Ontario as well as major cities such as Toronto and Montreal, has been identified as the main entry point for new shipments.
The company also highlighted the importance of sustainable production and long-term cooperation with growers in Guatemala and Peru. According to FairFruit, this production network helps manage climate risks such as El Niño and supports stable output across different growing regions.
At CPMA 2026, FairFruit is focusing on establishing long-term relationships with Canadian buyers interested in traceable supply chains and dependable deliveries. The company plans to ship produce by ocean to eastern North American ports and then distribute it by refrigerated truck to maintain product quality throughout the journey.
Canadian buyers interested in establishing a year-round supply partnership can send their inquiry for a free consultation.




