New packaging for the brand EBURON

BelOrta introduced new packaging for fruits of the brand EBURON.

A few weeks after the EBURON modernized logo, here's a new look for packaging. First strawberries and other red fruits for and then for pome fruit. This change will allow us to be a more impactful image for the brand and highlight the constant quality.

EBURON the logo was modernized and takes the head of Ambiorix, the leader of the people who had valiantly fought Eburons the armies of Julius Caesar. The new logo, the image of the national hero, wants to convey the concepts of tradition (good agricultural practices, product quality) but also innovations (new varieties, quality standards, controls).

These changes also emphasize the certainty of BelOrta for the future of the Belgian agricultural sector, and its intention to continue to play a pioneering role. BelOrta, initially auction vegetables sale, merging with Veiling Borgloon, has significantly increased its market share in the fruits.

source: belorta be