Auchan opens 1st organic supermarket
France
Tuesday 15 May 2012
MD
Coeur de Nature, the first Auchan store dedicated to organic products, recently opened in Bretigny-Sur-Orge (91).
The first supermarket Auchan Group dedicated to organic products, "Coeur de Nature" is open.
The inauguration took place last Monday, in the Parisian suburbs of Bretigny-sur-Orge (91). Covering 1,000 square meters, the store offers 13,000 references, including 7,000 non-food products. Over 300 references are available in bulk, groceries (pasta, rice,
tea, coffee ..) cleaning products (detergents, fabric softener) but also care products (shampoo, shower gel). These bulk products are priced 40% below the pre-packed classic sizes.
According to Auchan, the first store will act as a 'laboratory' for the supply of organic products in its hypermarkets.
According to Auchan, the first store will act as a 'laboratory' for the supply of organic products in its hypermarkets.
source : le figaro, romandie, afp