In Norway, the average consumption is well below the recommended 5 portions per day.

In Norway, as in other European countries, consumption of fresh fruit and vegetables is showing a clear downward trend.

 

The local media cite the national survey commissioned by OFG (Office for Fruit and Vegetable Information) detailing Norwegians' eating habits. The survey shows that Norwegians are buying less fruit and vegetables than 2 years ago. 

 

In particular, 49% of women with children living at home prefer to give fruit and vegetables to their children and reduce their own consumption.  Men are 44% to respond in the same way.

 

Expensive fruit and vegetables (berries, avocados, mangoes) are given to children and eaten less by women. Norwegian women eat less fruit and vegetables, with an average of just 3.1 portions a day in 2023 (3.7 portions in 2018), whereas the Norwegian Directorate of Health recommends 5 portions a day.

 

Financial difficulties seem to play a major role, with 55% of survey participants believing that it is difficult to follow dietary recommendations due to the high cost of fruit and vegetables.

 

Fruits and vegetables that are eaten less because of price: blueberry, strawberry, raspberry, avocado, mango, grape, melon, tomato, orange, apple.