The month of avocados in Amsterdam

The EU is already the 2nd largest consumer market in the world for avocado and WAO (World Avocado Organization) estimates that European consumption of avocados will further increase. Among its promotion operations the AVOMONTH in Amsterdam.

 

The month of November is AVOMONTH in Amsterdam where a tram with the colors of the organization crosses the city. Visibility and maximum impact to the public.

 

According to WAO the European Union is the 2nd largest consumer market in the world for avocados. In 2016, Europeans consumed more than 410,000,000 kg of avocados and for 2017 consumption in the EU could reach 480,000,000 kg, or + 20%.

 

Based in Washington, D.C. (USA), WAO (World Avocado Organization) is a multinational organization that aims to promote the consumption of lawyers. Established in 2016, the organization represents some of the world's largest producers, exporters, and importers of avocados, including Mexico, Peru, South Africa, and the United States.

source : avocadofruitoflife.com