World Food Day: Shopping for Healthier Choices

As World Food Day approaches on October 16th, a recent "Shopper Review" by the Spanish association for consumer goods, AECOC, presented on September 19th, reveals that 9 out of 10 consumers prioritize fresh, local, and seasonal foods to maintain a varied and healthy diet. This emphasis on healthy eating drives innovation in the food industry. The fifth "Shopper Review" released last month found that healthiness is the leading factor in 67% of new food products, according to consumer opinion. Natural ingredients are the second most important innovation factor for 34% of surveyed consumers, followed by well-being (29%), organic options (25%), and novel flavors like exotic tastes (23%). Recipe or formula improvements also hold significant importance for 23% of consumers.