FRUIT ATTRACTION Live:BestChoice - range of exotic fruits from SPECIAL FRUIT

  Established in Belgium (Meer), at the European intersection of sea, air and land routes between Rotterdam and Antwerp. From here we deliver our strawberries and other berries, exotic fruits, ready-to-eat mangos and avocados, special vegetables and specialities to shopkeepers, supermarket chains, caterers and other large-scale consumers throughout Europe.

Mrs Sarah Hellman- Marketing & Communications Coordinator of Special Fruit - explained that for winter holidays they have some typical December hits. Sales of tamarillo, figs, carambola, baby pineapple, pitahaya (dragonfruit), and litchi double, and even sometimes quadruple, in the last month of the year.

 «We are cleverly meeting this need with our BestChoice range of exotic fruits. At the same time, we are also encouraging curious consumers to make the holiday season healthy, fair, and extra festive» - Mrs Hellman said.

  "Many consumers don’t know that our exotics have made quite a long journey before they wind up on the holiday menu -Mrs. Hellman continued - In signing the Sustainability Initiative Fruits and Vegetables (Sifav) 2020 covenant, an IDH initiative, Special Fruit is aiming to make the import of these fruits sustainable. This means that our farmers are audited on environmental and food safety aspects, and a check of the social working conditions is carried out. The majority of our volume is now from sustainable production. The company also takes initiatives concerning packaging and continuously tests different types of sustainable packaging. This way, the story is sustainable from beginning to end. Just the way Special Fruit likes it".

Visit  "Special Fruits" on Fruit Attraction  Hall 10, 10C06

Mrs Sarah Hellman

Mobile: +32 33 17 06 67

Email: sarah.hellemans@specialfruit.be

http://www. specialfruit.com