Fruit Attraction to host 600 international buyers
50 days before opening, the 2011 edition of Fruit Attraction promises to be a complete success.
The exhibition space reserved has already exceeded 14 500 m2, or 32% more than last year. Some 600 representatives of major distribution companies are expected to attend the event.
Simultaneously, an intensive program is planned as the "3rd European Broccoli Conference " which will bring together searchers, producers, distributors and nutrition experts to analyze the market and growth potential of consumption.
More activities:
Other events to take place at the trade fair are the "2nd International Symposium on the Pomegranate", the "Conference on stone fruit in European distribution; and Apple Attraction:. the First International Congress on World Apple Production and Consumption and the 7th International Congress on Promotion of Fruit and Vegetable Consumption .
There will also be different activities designed to encourage consumption of fruit and vegetables under the name Fruit Fusion.
From October 19th till 21st 2011 in Madrid.
source : www.ifema.es/web/ferias/fruit