Freshfel Europe launches an environmental footprint initiative in the fresh produce sector

With forthcoming European legislation regarding the environmental footprint, as well as demand across the chain for product sustainability data, there is a growing need for a standardized footprint methodology. environment for the fresh produce sector. Freshfel Europe and its members launch Environmental Footprint Initiative.

 

On April 14, 2022 Freshfel Europe and its participating members (Ailimpo, ANPP, Apeel Sciences, Assomela, Bama Gruppen, Bayer AG, BVEO, COLEACP, Dole plc, Greenyard, Fresh Produce Centre, IG International, Interfel, VBT) launched Environmental Footprint Initiative, during the 1st meeting of the initiative's steering committee.

 

Environmental Footprint Initiative aims to collaboratively develop a fresh fruit and vegetable environmental footprint methodology and digital tool that the entire sector can benefit from

 

“More than ever, the fresh fruit and vegetable sector needs this methodology and digital tool. There is a growing demand from regulators, B2B and B2C for transparent and highly accurate sustainability data of products and the sector must not be left behind in order to maintain market competitiveness in the years to come", commented Nicola Pisano, Director of Sustainability and Health at Freshfel Europe.

 

source : freshfel org