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Direct from Asia Fruit Logistica : Ready-to-eat pomegranate from Azerbaidjan

Hong Kong S.A.R.
Wednesday 07 October 2009

CD

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Mr Rashad Shirin, from Royal Pom shows the ready to eat pomegranate packaging

 

Present as an exhibitor in Asia Fruit Logistica, Royal Pom is one of the few exporter of ready-to–eat pomegranate in the world. The pomegranate grown in Goyjai region, are packed in PET plastic bowl (200g) with a spoon included. The pomegranate is ready for consumption with a shelves-life of 15 days on +3° / +6° C temperature.
 
Mr Rashad Shirin, General Manager of Royal Pom points out :
« Pomegranate is the most difficult fruit to peel off and to clean. Today, most of the people do not want to spend time to peel off, we offer the confortable and easy solution for them to consume this great produce, without any sugar, nor conservatives ! »
 
Peel-off is mde by hand which is more delicate for the produce than when it’s made by a machine.
 
Established in 2007, the company is exporting 100% of its production, mainly in Hong Kong, Taiwan , Malaysia. Its production capacity is 1.5 tons per day.
 
Concerning Asia Fruit Logistica, Shirin testimonies :
«  The show has been beautiful, fantastic !
On the first day, during 5 hours, I couldn’t even sit down.
Visitors have shown a great interest in our products, we hope the business will follow soon. »
 
Next opportunities to meet Royal Pom are :
-         World Food Moscow, in 10 days
-         The World fruit show in London