Diversity and earliness, the major assets of the products offered by Zimbabwe

The Zimbabwe delegation included 12 companies from the fresh produce, herbs and spices sectors at this 39th edition of Macfrut and was led by ZimTrade, the export development agency, which was represented by Mr Kupakwashe Midzi, manager for development of exports, as well as by HDC (Horticultural Development Council) which was represented by Ms. Chiyedza Heri, member manager.

 

The fertile soil, the favorable climate and the abundance of water allow Zimbabwe to produce a wide variety of products such as avocados, blueberries, lemons, oranges, clementines, stone fruits as well as peas, sweet corn, snap beans everything, hot peppers. One of the main advantages of products from Zimbabwe is their earliness, they arrive 2 to 3 weeks before South African products.

 

Zimbabwe traditionally exports to South Africa which often re-exports elsewhere. Zimbabwean professionals want to work directly in exporting and ZimTrade has identified Italy as one of its target markets for export market diversification.

 

 

"The government sees agricultural development as a key area and wants to help small and medium-sized enterprises to expand. Blueberry has seen a huge increase in the past 5 years. From almost nothing, it is now the one of the most dynamic products Logistics are organized by air via Harare airport (the capital of the country) with KLM, Ethiopian Airlines, Air France, Emirates By sea, from Durban (in South Africa): 18 20 days to Europe" underlined Mr Kupakwashe Midzi of ZimTrade.