Chilian blueberries has benefited from many events / tasting
France
Tuesday 16 February 2016
FJ
Mr Pedro Duran , Director of Prochile France , the agency responsible for promoting exports of Chilean products and services , wanted to participate himself in this operation in stores.
Many events / tastings were held in late January and early February in several major stores " Monoprix " and " Auchan" in the Paris region .These transactions enabled , accompanied by significant price promotions , signs of active collaboration of these two signs, to argue with consumers the health benefits and culinary uses of this product still little used in France.
The promotional campaign of blueberries from Chile, organized for the first time in France, is funded by the Chilean Blueberries Committee via ASOEX ( Exporters Association of Chile Fruits costs) .