Del Monte launches Fruitini, new bags of fresh fruit
United Kingdom
Thursday 01 July 2010
New bags of fresh fruit cut by Del Monte.
To encourage children and teenagers to consume fresh fruit, Del Monte launches Fruitini, bags of fresh fruit.
Fruitini’s range includes 4 references: apples, grapes, pineapple, and melon.
Bags are colored and graphic. They will allow children to consume fresh fruit and are easy to take. Parents have the insurance of a natural and healthy product.
Fruitini will be sold in Tesco stores to the price of 43 pounds.
Source: talking retail