Global fruit and vegetable trade growth slows to just 0.1%

Global trade in fresh fruit and vegetables grew by only 0.1% per year between 2021 and 2025, after adjusting for inflation, according to the new FRUIT LOGISTICA Trend Report 2027. The report highlights how trade restrictions, changing weather patterns and transport disruptions are affecting the industry.

Changing trade patterns

International conflicts, tariffs and new trade rules are making it harder for producers and exporters to plan ahead. While trade policies can change within weeks, fruit growers often need several years to adjust production.

The report also points to differences between products. Global trade in apples, grapes and oranges has declined, while blueberries and avocados continue to show strong growth.

To reduce risks, exporters are advised to explore new markets and avoid relying too heavily on individual trading partners.

Climate risks for growers

Growing conditions could change considerably by 2050, according to research by RaboResearch.

Southern Europe is expected to face greater pressure from heat and water shortages, while cooler European regions could become more suitable for certain fruit crops.

The report highlights the need for more resistant varieties, better irrigation systems and long-term planning. Retailers and wholesalers may also need to adapt to less predictable harvest volumes.

Transport challenges

Shipping disruptions are another concern for the fresh produce industry. Low water levels in the Panama Canal and Rhine River, conflicts and higher freight costs can delay deliveries and increase expenses.

For fresh fruit and vegetables, delays can reduce product quality and shelf life.

The report recommends preparing alternative transport routes, improving risk monitoring and strengthening cooperation between producers, exporters and logistics companies.

Preparing for uncertainty

The study concludes that companies should focus not only on lowering costs but also on their ability to respond quickly to unexpected changes.

The FRUIT LOGISTICA Trend Report 2027, titled How to Weather the Storm? is available free of charge on the FRUIT LOGISTICA website.