Chile to launch 2026/27 blueberry season at Blueberry Day

Chile's Blueberry Committee will hold the third edition of Blueberry Day on October 29 at the Niceblue facility in Linares, officially opening the country's 2026/27 blueberry export season, according to Frutas de Chile.

The event will begin at 8:30 a.m. local time (UTC−3) and bring together committee members and industry representatives to review market opportunities and challenges for the upcoming campaign.

The program includes three main presentations:

-Raphael Bergoeing, economist and academic, will examine the international economic environment and its implications for the season.

-Iván Marambio, president of Frutas de Chile, will discuss industry priorities for the new export campaign.

-Ruy Barbosa, president of the Blueberry Committee, will review the previous season and address factors affecting fruit quality and yields.

Andrés Armstrong, executive director of the Blueberry Committee, emphasized the importance of meeting consumer expectations for quality, flavor and consistency as global blueberry consumption continues to grow.

The event is intended for member companies of the Blueberry Committee and will conclude with an informal gathering to encourage discussion among participants.

source and graphics: frutasdechile.cl