Moroccan Nadorcott new visual Identity unveiled

The new logo features vibrant orange and blue color scheme. The blue is inspired by the stunning night skies of the Agafay region, the birthplace of the Nadorcott. This rebranding initiative introduces a fresh visual style aimed at celebrating and promoting the Moroccan Nadorcott. The main idea of the communication strategy is "The Original Tree," highlighting Morocco as the true birthplace of the Nadorcott mandarin. The campaign connects the Nadorcott with its roots through attractive visuals and engaging stories. By promoting "Nadorcott of Morocco," all producers will gain more visibility and recognition for the variety, benefiting from the prestige of its Moroccan origin.

The pride of Morocco

“Embark on a journey into legend. Deep within the enchanting landscapes of Morocco lies a secret, almost mythical wonder: The Original Tree that gave life to the extraordinary mandarin: The Nadorcott. Lovingly nurtured in hidden safeguarded orchards, this tree is a testament to the unique heritage and the birthplace of this exceptional variety. The Association of Moroccan Nadorcott Producers warmly invites you to explore the fascinating tale behind this citrus marvel, a true revolution that has captured the world”. To learn more about the legendary mandarine: www.nadorcott-morocco.com