Savéol celebrates its 30th anniversary
MD | Savéol
In 1981, two cooperatives decided to join together for the marketing of their tomatoes to create Savéol.
Savéol will celebrate its 30th anniversary with many events including on June 10 with producers and workers. Throughout the month of June, consumers are invited to participate in a contest with many prizes to be won. The contest is available on the internet where you just connect to the dedicated website: http://www.saveol30ans.fr/. This summer, Savéol will also present on the Figaro circuit, with the skipper Romain Attanasio, who will participate in various regattas.
The promotion will continue with a campaign of posters in the Paris metro and major cities before an advertising campaign on TV.
Savéol represents 70,500 tons of tomatoes, 1,400 tons of strawberries, 700 tonnes of cucumbers with a turnover that rose 12% in 1 year to 158 million euros.