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Tariff relief for Brazilian fruits still uncertain in US, but EU deal gains momentum
VU
Brazil’s fruit exporters see growing momentum for the Mercosur–EU agreement, but remain cautious about any reduction in US tariffs, which they describe as uncertain and politically driven.
Brazil’s fruit exporters are cautiously optimistic about trade developments, seeing stronger momentum for the Mercosur–European Union agreement but little clarity on U.S. tariff relief.
According to Jorge de Souza, technical manager at the Brazilian Association of Fruit and Derivative Producers and Exporters (Abrafrutas), progress in Europe has improved in recent months, with previously resistant EU members showing greater willingness to move forward. This shift, he noted, is linked to broader global trade tensions that have encouraged closer strategic alignment among blocs.
De Souza said the environment is now “more favorable” for concluding the Mercosur-EU pact, possibly by the end of 2025.
However, expectations are far more reserved regarding the 50% additional tariffs imposed by the United States on several Brazilian fruits. Despite recent dialogue between Brazilian and U.S. leaders, Abrafrutas sees Washington’s decisions as unpredictable and heavily driven by domestic commercial interests.
The current tariffs affect shipments of mangoes, grapes, melons, papayas, ginger, and other fruit exports, limiting Brazil’s ability to expand its presence in the U.S. market. In addition, long-standing market access requests — such as Tahiti limes and avocados — remain stalled. The qualification process for Brazilian avocados is complete, but approval is still pending.
“Reducing tariffs is not just a matter of cost — it’s about unlocking opportunities that have been delayed for decades,” De Souza emphasized.
source: abrafrutas.org
photo: datamarnews.com
