AL ME'ORT, the contest Ortofruit Italia and Conad
Italy
Monday 07 October 2013
FJ
The "fun" recipes, a quiz, a cartoon strip to increase the consumption of fruits and vegetables (pased to the centrifuge)by youth.
Recipes "fun" to sensitize young people to the consumption of fruit and vegetables.
AT ME'ORT ("Al mio orto" = in my garden) contest promoted by Ortofruit Italia and Conad with fruits and vegetables "talking Piedmont." A dedicated website, a fan page, give recipes based on five fruits and vegetables, with a centrifuge used for mixtures "fun" and healthy.
A weekly quiz will be proposed to users with questions on the 5 products used (zucchini, tomato, cauliflower, peaches, nectarines). A cartoon strip explains the benefits of a healthy diet.
This initiative is directed towards families and young people: we can, with mixed fruits and vegetables, access their benefits, in a different style, more actual.