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Accussì Buona , the new quality brand Sicilian oranges

Italy
Monday 23 March 2015

FJ

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" Buona Acussì " is the new premium oranges brand from Sicily, from 11 producer organizations.

The major industry players came together under one brand to promote the quality of oranges from Sicily.

 

"Buona Acussì" is the new quality brand of Sicilian oranges. New brand that will enable true identification, with an easily recognizable and memorable signature.

 

With promotional campaigns in the press and on social networks, publishing a magazine dedicated to the cultivation of orange, setting up a website and numerous promotional activities in sales outlets.

 

New proof of a union that makes you stronger. Joining forces to promote quality rather than fragmented and isolated campaigns.

 

The initiative was led by Italia Ortofrutta, the national association and 11 producer organizations (Agrisicilia, Agrinova Bio 2000, Apal, Asapo, Bio Sikelia Cai, Consorzio Euroagrumi, La Deliziosa, le Buone Terre, Rossa Di Sicilia, Terre & Sole) that produce according to silician tradition together developing a turnover of over 80 million euro.

 

 

 

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