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Tesco to invest 1.2 billion euros to revitalise stores
United Kingdom
Thursday 19 April 2012
MD
Tesco wants to put the customer at the top of its priorities as it aims to drive sales.
Tesco, the world's 3rd largest retailer and UK leader, has announced a broad plan to revitalise its UK stores.
Tesco has announced an investment plan of £ 1 billion (1.2 billion euros) in its British stores, where its home market sales fell for the first time in 20 years.
Customers have top priority, according to the management, as consumers are turning to
smaller stores and to the Internet. Tesco plans to renovate its supermarkets to make them more welcoming with warm colors and better lighting. Tesco plans to expand its own brand product range (currently 40% of sales). Finally the focus will be on the online business with its online business, Dotcom Only.
source : le figaro fr, les echos
