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Prince de Bretagne in "Plus belle la vie"
France
Wednesday 26 September 2012
MD
Prince de Bretagne was clearly visible in a cooking contest during a French soap opera.
There has been strong exposure for "Prince de Bretagne" in a French soap opera on FR3.
Yesterday, a special episode of the soap opera "Plus belle la vie" was broadcast on prime time. A character in the series, Barbara participated in a cooking contest.
Barbara goes to the market where she is tempted by small purple artichokes from Prince de Bretagne.
Her choice is finally broccoli - Prince de Bretagne - with which it will make her recipe. During the preparation of this recipe, the brand packaging Prince de Bretagne is clearly visible.
Every evening, the soap opera "Plus belle la vie" has between 5 and 6 million viewers more than 20% market share.
Every evening, the soap opera "Plus belle la vie" has between 5 and 6 million viewers more than 20% market share.
source : prince de bretagne, le telegramme
