Recovery of asparagus harvest in Alicante

The asparagus harvest in Villena, Alicante, Spain, is now in full swing after a 20-day delay caused by low temperatures. Despite the late start, production is expected to remain stable at over 100 tons, with winter rains significantly boosting crop quality, according to local sources.

Each bunch is marked with one of 27,000 numbered labels issued by the City Council, ensuring traceability and authenticity for the “Villena Asparagus” brand — a locally registered label created to support the agricultural sector. This seal has gained national recognition, particularly in high-end restaurants and gourmet shops that value its origin and quality.

Villena’s asparagus stands out for its distinctive traits compared to other regions and is grown for the local market using specialized cultivation methods. The region also produces the “esparraguín,” a local variety in high demand among top chefs.

Paula García, Councillor for Economic Development, noted that the brand is now well established and that label numbering guarantees origin control. The City Council plans to continue promoting the product through collaborations with social media content creators, further reinforcing its image as a premium, value-added crop.

source: villena.es

photo: frutascharito.es