MEDFEL: lots of quality, but a quiet first day

The 2011 edition of MEDFEL opened its doors on wednesday. Perpignan is the capital of fruit and vegetables throughout the Mediterranean until this evening.

The 2011 edition brings together 230 exhibitors with 165 stands. Most are involved in marketing and sales at national or even international size companies. The organizers have set a target of 3500 visitors.

For the first day, the morning started well with a reasonable number of trade visitors but very quiet between 1.00 pm and 3.00 pm, probably due to the influence of Spanish culture!

 
The afternoon was much quieter, but throughout the day, visitor quality was very high.

Christophe Durrieu