Interfel new campaign for summer fruits and vegetables

Interfel launches with the support of government an advertising campaign televised to encourage the consumption of summer fruits and vegetables.

Entitled "Summer fruits and vegetables is the RIGHT time! ", the advertising campaign will go from 22 July to 18 August 2014, just before the newscasts of 13 hours and 20 hours on TF1 and France Television channels.

The campaign consists of three spots of 12-second each putting in scene 3 fresh fruits and vegetables of the season. It will be broadcast daily on hours of larger audience and invites consumers to have fun and discover or rediscover the tastes of summer: creamy peaches , tasty nectarines, melting apricots, juicy tomatoes, crisp salads, fragrant melons, sweet plums.

source :  les fruits et legumes frais com