Fruit Attraction LIVEConnect event is open
Spain
Thursday 01 October 2020
The Minister of Agriculture inaugurated FRUIT ATTRACTION LIVEConnect.
Today the FRUIT ATTRACTION 2020 fair, which for this edition and due to the current health situation, is held through the FRUIT ATTRACTION LIVEConnect platform, has just been inaugurated by Luis Planas, Minister of Agriculture and Fisheries and Food.
During the opening ceremony of FRUIT ATTRACTION LIVEConnect, which could be followed through Zoom, Luis Planas underlined the exemplary behavior of the sector of production and export of Fruits & Vegetables during the containment to meet domestic demand. and European demand. He underlined its importance in Spanish production, with a value of over EUR 17 billion in exports, being the 1st exporter of the EU.
FRUIT ATTRACTION LIVEConnect, the new platform was launched as a new working tool. The director of IFEMA, Eduardo López Puertas, underlined that FRUIT ATTRACTION LIVEConnect will allow the creation of a social network specialized in the Fruit & Vegetables sector, generating thousands of new sales opportunities between professionals all over the world. The director of FRUIT ATTRACTION, Raúl Calleja, pointed out that the platform is already active with 500 companies from 24 countries. Numerous webinars and various sessions will also be held throughout the month of October.
FEPEX and FRUIT ATTRACTION Organizing Committee President Jorge Brotons stressed that COVID prevented the 2020 edition from being normally held and led to FRUIT ATTRACTION LIVEConnect being held. FEPEX, the organizer of FRUIT ATTRACTION, engages with IFEMA in the continuity of the face-to-face show. The dates have already been set for the next edition, from October 5 to 7, 2021.