Innovative idea for the sweet onion from Cévennes
France
Wednesday 06 February 2013
FJ
Original idea for marketing the Oignon Doux des Cévennes, the sweet onion from Cévennes.
After the carnets with recipes, the Oignon Doux des Cévennes is proposed in an innovative way with a children's book: a great way to make the young aware of a diet rich in fruits and vegetables. With a circulation of over 15,000 copies, this book is distributed locally in schools.