Objective: European markets
FJ
Producers and exporters of Panama wish to increase their shipments to Europe.
Europe is seen as a market with great potential for producers and exporters of Panama. Local products such as watermelons, melons, squash, beans, bananas and other fruits are enjoyed by European consumers and the country therefore has a playing card.
Concious that European markets are demanding (product quality , fast delivery ) Panamanian professionals want an improvement at all levels .
Crop improvement techniques to increase product quality , improving techniques and storage processes, improved marketing techniques.
source : laestrella.com.pa