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Opening of Jazz Apple season
New Zealand
Friday 09 April 2010
NAD
The Jazz Apple season will begin April 12th 2010.
The Jazz apple season begins next week and there are high hopes for export sales for this New Zealand-created variety.
A cross between a Royal Gala and a Braeburn, the Jazz was introduced to global markets six years ago.
Jazz was created after years of collaboration between Enza brand, Plant and Food Research and selected apple growers around the world. It is now the third largest apple crop grown in New Zealand.
The apple is only grown by selected growers chosen, and there are also extremely rigorous criteria around orchard and harvest practices, and grade standards for Jazz apples that must be met.
On current forecasts, Jazz will deliver around $45 million to New Zealand in export revenue, based on an export volume of 1.5 million cartons of New Zealand grown Jazz apples.
Source : Food week.
