+33 680 38 14 46
BIG interview with Murat Özer: Interfresh Eurasia becomes Türkiye’s only fresh produce platform
Since its launch in 2018, the exhibition has grown into a structured trade platform connecting producers, growers, exporters, importers and supply chain companies across the value chain.
Interfresh Eurasia will return to the Izmir Exhibition Centre on 8-10 September 2026, as Türkiye’s central meeting point for the fresh fruit and vegetable sector following recent market consolidation.
After the cancellation of Fresh Antalya following its unsuccessful 2025 edition, Interfresh Eurasia now stands as the country’s only specialised exhibition covering fresh produce, storage, packaging and logistics.
Speaking to Fructidor, Murat Özer, General Director of Interfresh Eurasia, says the shift reinforces the event’s role in both national and regional trade.
“After the experience in Antalya, the sector needed a stable and reliable platform. As of now, Interfresh Eurasia is the only exhibition in Türkiye fully focused on fresh fruit and vegetables. This increases both responsibility and opportunity for us,” he explains.
Since its launch in 2018, the exhibition has grown into a structured trade platform connecting producers, growers, exporters, importers and supply chain companies across the value chain. The 2026 edition is expected to attract participants from more than 100 countries, including Europe, the United Kingdom, the Balkans, the Middle East, Russia, CIS countries, Africa and the Far East.
“Our focus is on creating direct business outcomes,” Özer says. “This is not just an exhibition space — it is a working environment where buyers and suppliers meet to build long-term trade relationships.”
A key priority for 2026 is the continued expansion of the international buyer network. Organisers expect major importers from Europe and Russia, alongside buyer delegations from the Middle East and India. Industry professionals from China, Malaysia and Singapore are also set to attend, as well as leading wholesalers from CIS countries.
“The diversity of our buyer profile is critical,” Özer adds. “It allows Turkish exporters to reach multiple markets in one place, while international buyers gain access to reliable suppliers across different categories.”
Spanning more than 50,000 square metres, Interfresh Eurasia covers the full supply chain, from production to storage, packaging and logistics. Its B2B programme is designed to facilitate direct negotiations, support new export opportunities and strengthen global trade connections.
“Exhibitors come here to generate business, not just visibility,” Özer notes. “The value lies in efficient meetings, fast decisions and tangible commercial results.”
With no competing specialised event in the country, Interfresh Eurasia is set to consolidate its position as Türkiye’s primary hub for fresh produce trade and international sourcing in 2026.
Meet global buyers from 100+ countries — book your stand at Interfresh Eurasia now. Send an inquiry for a free consultation.
