The Netherlands on the top ahead of Italy
For the candidates at Fruit Logistica Innovation Award 2014.
The Netherlands have a good step ahead considering the number of candidatures for Fruit Logistica Innovation Award (FLIA). In the history of FLIA, nearly a quarter of all candidatures come from Dutch companies and 16% of Italian companies.
Are they more innovative than the rest of the world or do they discern better the unique opportunities of marketing and advertising that provides FLIA? The nominees in FLIA are few to draw attention. The application costs nothing, only half an hour to complete the form. The only requirement is to have introduced an innovation in the market between 1 November 2012 and 31 October 2013. It is possible to apply online until November 10, 2013.
During the show, the expected 58,000 trade visitors can vote for the best innovation. The prize will be awarded on the last day of the show.