Disney licensed products have tripled their sales

Boom for the sales of fruits and vegetables under Disney  licence.

Sales of fruits and vegetables under Disney license tripled over the past two years. More than 3.1 billion portions of fruits and vegetables under Disney license were served in the United States since 2006.

This growth is a proof that parents and children get well the message for a healthier diet, including more fruits and vegetables in their daily meals, said DCP (Disney Consumer Products).

Disney licensed products are multiplied, offering flavors appealing to children. After the range Mickey Mouse, Princess, Cars, Spiderman, a new Monsters range will be launched in spring 2014.

source : diney consumer products