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We Care campaign You Enjoy adjoin a nutritionist
United Kingdom
Friday 27 September 2013
FJ
Nutritionist Fiona Hunter will be the image of the campaign in the UK.
To raise better the public awareness, the campaign We Care You Enjoy prepares an intense activity in the United Kingdom.
The campaign to promote European vegetables, We Care You Enjoy, supported by the EU, Proexport (Murcia) and Hortyfruta (Andalucia) will adjoin services of Fina Hunter which will be the public image of the campaign in the UK .
Fiona Hunter is a respected nutritionist in the UK, it intervenes regularly in the media to highlight the importance of food, newspapers, magazines (Daily Telegraph, Times, Daily Mail) and TV (BBC Good Food).
The campaign will start by distributing of 300,000 leaflets in 6000 British clinics and health centres. These brochures contain advice of Fiona Hunter, nutritional information, recipes of cuisine. The campaign aims to reach and educate 38 million people the benefits of eating of fresh produce. The campaign will also be present from 27 November to 1 December in the emission Good Food Show.
source : murcia economia com
