AI-powered sorting steals the spotlight at Macfrut 2025

At the ongoing Macfrut 2025 trade fair, Italy-based UNITEC is showcasing its latest innovations in fruit and vegetable sorting — with customized technologies aimed at enhancing quality, minimizing waste, and improving efficiency. With more than a century of experience, the company is one of the global leaders in mechatronic and AI-powered post-harvest solutions.

During the event, UNITEC is presenting new systems for sorting oranges, tomatoes, cherry tomatoes, and blueberries, including advanced internal and external quality control tools from its UNIQ line and patented Cherry Vision technology. These systems ensure consistency in taste and appearance — key to meeting both consumer expectations and retailer standards.

The scale of UNITEC’s impact is notable: its technologies sort more than 400 billion fruits annually, preventing billions from going to waste. Innovations in cherry and blueberry sorting alone now help save up to 39 billion fruits each year.

Beyond innovation, UNITEC emphasizes end-to-end service, providing complete support from system design to post-sale, backed by a network spanning 65+ countries and local hubs in key export regions.

Visitors to Macfrut 2025 can see live demos at UNITEC’s Stand 075 in Hall B1, featuring equipment such as the UNI SMART PACKER for robotic packaging and the UNICAL 222 blueberry sampling system.

As demand grows for consistent, high-quality fresh produce, UNITEC positions itself as a strategic technology partner for modern agriculture — where precision drives both sustainability and profitability.

To learn more or book a meeting with UNITEC, send your inquiry today.