More and more taste at Belorta
In 2025, Belorta is stepping up the introduction of new taste-oriented varieties to appeal to consumers, such as cherry tomatoes, blackberries and pears.
to offer consumers even more pleasure. "The increase in our sales of Ruby Red tomatoes proves that satisfying consumers with better products is the right strategy," says sales manager Jo Lambrecht. Ruby Red cultivation this season reaches 15ha of conventional hydroponic cultivation under glass and 1.5ha of organic soil cultivation. Belorta is growing a total of 220ha of greenhouse tomatoes this season. Belorta also confirms the growing success of the Fred pear, crisp and tasty with a sugar content of over 10 degrees Brix.
For more information on the new varieties selected by Belorta, please click here.