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A new concept for summer salads
Italy
Wednesday 19 June 2013
FJ
Functional packaging, a mixture of products, an explanatory leaflet on vegetables and the mode of production.
A unique assortment in a functional package.
With the slogan "E 'estate, è tempo di insalate" (summer is the period of salads) OPO Veneto launches a new concept, a "summer" mix with two types of lettuce, radishes, carrots and cabbage. In each pack is inserted a brochure that describes the main characteristics of vegetables and gives guidance on their use. And a descriptive of their production, respectful of the environment and biodiversity.
The operation is a collaboration between OPO Veneto and the Consortium Igp Insalata di Lusia and support COOP Italia. All vegetables are produced in the territory of Lusia, in the province of Rovigo.
source : opo veneto
