STEF: new European trademark

STEF-TFE shareholders have approved the choice of STEF as the new name for the holding company.

This change does not affect the management and organisation within the group. Since January 1, 2012, the European specialist in cold chain logistics has adopted a single European trademark for all its networks: STEF.

This step corresponds to a convergence of expertise in all areas of the controlled temperature sector in Europe (transport, logistic services and information systems). It responds to a strong demand from customers for coordinated delivery and a guarantee for consistent service and high quality, regardless of activity, region and country.

STEF now has a new logo, although one used in its past: two blue circles. They represent the trade association and temperatures and are a sign of recognition internally and externally. The European brand is present in 8 European countries and counts 15,000 employees.

source : stef com