BLUE WHALE launched a new brand : Novablue®

Novablue® is a new brand of BLUE WHALE presenting the new GALA clone : GALAVAL.

Novablue® is an apple with many qualities . Its strong feature is its intense red color . Indeed, it is the most colorful of all the selections GALA . Soft and sweet taste flavor, ideal apple to cook sweet and savory recipes.

The apple Novablue® was created in the Val- de- Loire, it is produced in four production areas BLUE WHALE : it is after 100% French orchards.The brand BLUE WHALE NovaBlue® was tested last season in the Asian markets . She received a warm welcome , both by the quality of its fruits and by the dynamism of its packaging .