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French shoppers prefer Leclerc
France
Friday 04 May 2012
MD
Leclerc is the most popular French distribution chain, far outstripping all rivals.
Leclerc is the most popular French distribution chain, arriving significantly lead.
The institute Promise Consulting conducted a survey of French consumers and the ranking was established on the assessment of products, service and values ??of each chain. Leclerc was a clear leader with
31% positive feedback, 27% ??Carrefour, Intermarché 14% and 12% Auchan.
The discount stores were largely left behind. The first in the ranking, Lidl, was only 11th place.
The discount stores were largely left behind. The first in the ranking, Lidl, was only 11th place.
source : boursorama com, lsa
