Morocco Berry Experience 2025 combines conference & specialized trainings.

Only 3 months to go before the 6th Morocco Berry Conference 2025, November 13th in Agadir. This vibrant day gathers annually industry leaders, innovators, and berry professionals from around the world. The 2025 edition has been meticulously designed to provide actionable takeaways and opportunities for berry professionals. From sustainable farming practices to market trends, all strategic issues of the berry supply chain are covered.

Marketing expert Lisa cork on ”Packaging that sells”

The conference is honored to welcome Lisa Cork, an international fresh produce marketing expert from News Zealand. With over 30 years of experience, Lisa has been helping brands achieve success. On November 13th she will deliver an exclusive session “Packaging that sells: Turning a cost into your competitive advantage”. During this key panel she will show how to transform a packaging costs into real drivers of competitiveness and growth.

2 additional workshops November 14th and 15th

Right after the conference, on November 14th & 15th takes part in one of two exceptional workshops designed to give additional competitive edge with the marketing of berries and with the production of blueberries. Workshop 1 is titled “Positioning & Differentiating Your Produce”. It will detail strategic tools and insights to showcase berry offering in the best possible light and make it stand out in both local and international markets. Workshop 2 is titled “Blueberry Course 2025”. From fundamentals to advanced operations management, the training course will help prepare Morocco delegates for long-distance blueberry exports with confidence and excellence.

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