KUNG FU PANDA, SANLUCAR new ambassador

To promote the consumption of fruit in children, the company SANLUCAR has partnered with the famous KUNG FU PANDA.

Through its cooperation with the 20TH CENTURY FOX, SANLUCAR begins a new promotion of its products. The famous KUNG FU PANDA becomes becomes Ambassador SANLUCAR fruits, appearing on the packaging of the brand but also on posters and brochures (Germany, Austria) at saling point.

The film KUNG FU PANDA 3 increases the audience of the famous character. The objective of the campaign is to show children that fruit is and healthy treat and it must be consumed every day.